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001 1479715x
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005 20091026144656.0
008 090209s2009 nyua b 001 0 eng
010 2009003055
020 0814415210
040 DLC|cDLC|dBTCTA|dYDXCP|dC#P|dBWX|dOCLCQ|dCDX|dDLC
049 |lnm
050 00 HF5415|b.K6244 2009
100 1 Kotler, Philip
245 10 Chaotics :|bthe business of managing and marketing in the
age of turbulence /|cPhilip Kotler and John A. Caslione
250 1st ed
260 New York :|bAmerican Management Association,|cc2009
300 xiii, 206 p. :|bill. ;|c24 cm
504 Includes bibliographical references (p. [191]-200) and
index
505 0 The world has entered a new economic stage : from
normality to turbulence -- Management's wrong responses to
turbulence now become dangerous -- The chaotics model :
managing vulnerability and opportunity -- Designing
management systems for resil
650 0 Marketing
650 0 Management
650 0 Business cycles
650 0 Globalization
700 1 Caslione, John A
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