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001    15646609 
003    OCoLC 
008    080421s2010    njua          000 0 eng   
020    9780470319925 (pbk.) 
020    0470319925 (pbk.) 
040    UKM|cUKM|dSHS|dBWX|dUKMGB 
049    |lkt 
050 00 HF5415.123|b.D34 2010 
100 1  Dahl©Øen, Micael. 
245 10 Marketing communications :|ba brand narrative approach /
       |cMicael Dahl©Øen, Frederik Lange. 
260    Hoboken, N.J. :|bWiley ;|aChichester :|bJohn Wiley 
       [distributor],|c2010. 
300    xxii, 584 p. :|bill. ;|c25 cm. 
650  0 Communication in marketing. 
700 1  Lange, Fredrik. 
907    .b15646609|b10-06-15|c01-18-12 
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