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Book Cover
Lang Matl
Author Kotler, Philip.

Title Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

Imprint Hoboken, N.J. : Wiley, c2010.
1 hold on first copy returned of 2 copies

Copies

Location Call No. Status
 CCQ - Lusail Female Library  HF5415    Available
 CCQ - Lusail Male Library  HF5415    Available
Description xv, 188 p. : ill. ; 24 cm.
Bibliography Includes bibliographical references and index.
Subject Marketing.
Added Author Kartajaya, Hermawan, 1947-
Setiawan, Iwan.
ISBN 9780470598825 (hbk.)
0470598824 (hbk.)