LEADER 00000cam a2200337 a 4500 
001    15524887 
003    OCoLC 
005    20110211113429.0 
008    101110s2011    nju      b    001 0 eng c 
020    0470638842 
020    9780470638842 
035    (OCoLC)680292865|z(OCoLC)649321982|z(OCoLC)700054613 
040    OJ4|cOJ4|dUKM|dYDXCP|dJST|dBKL|dAAL|dDAY|dNSB 
049    |lnm 
050  4 HF5415.1265|b.Q83 2011 
100 1  Qualman, Erik,|d1972- 
245 10 Socialnomics :|bhow social media transforms the way we 
       live and do business /|cErik Qualman. 
250    Rev. and updated. 
260    Hoboken, N.J. :|bWiley,|cc2011. 
300    xxiii, 296 p. ;|c23 cm. 
504    Includes bibliographical references and index. 
505 0  It's a people-driven economy, stupid -- Word of mouth goes
       world of mouth -- Social media = preventative behavior -- 
       Social media = braggadocian behavior -- Obama's success 
       driven by social media -- I care more about what my 
       neighbor thinks than 
520    Welcome to the world of socialnomics, where consumers and 
       the societies they create online have profound effects on 
       our economy and the businesses that operate within it. 
       Online word of mouth, social search, social commerce, and 
       the influence of 
650  0 Internet marketing. 
650  0 Social media. 
650  0 Social networks. 
650  0 Electronic commerce. 
907    .b15524887|b10-06-15|c08-17-11 
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