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Book Cover
Lang Matl
Author Dahl©Øen, Micael.

Title Marketing communications : a brand narrative approach / Micael Dahl©Øen, Frederik Lange.

Imprint Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], 2010.

Copies

Location Call No. Status
 CCQ - Lusail Female Library  HF5415.123    Available
 CCQ - Lusail Male Library  HF5415.123    Available
Description xxii, 584 p. : ill. ; 25 cm.
Subject Communication in marketing.
Added Author Lange, Fredrik.
ISBN 9780470319925 (pbk.)
0470319925 (pbk.)