LEADER 00000nam a2200289 a 4500 
001    15639460 
003    OCoLC 
008    110507s2010    njuab    b    001 0 eng   
010    2011420557 
020    9780470381113 (pbk.) 
020    0470381116 (pbk.) 
040    UKM|beng|cUKM|dDLC|dYDXCP|dBWX|dBTCTA|dCDX|dC#P|dVRC 
049    |lkt 
050 00 HF1416|b.K68 2010 
100 1  Kotabe, Masaaki. 
245 10 Global marketing management /|cMasaaki Kotabe, Kristiaan 
       Helsen. 
250    5th ed. 
260    Hoboken, NJ :|bWiley,|cc2010. 
300    xxiii, 725 p., M-12 p. of plates :|bill. (some col.), maps
       (some col.) ;|c28 cm. 
504    Includes bibliographical references and indexes. 
650  0 Export marketing|xManagement. 
650  0 International business enterprises|xManagement. 
700 1  Helsen, Kristiaan. 
907    .b15639460|b10-06-15|c12-13-11 
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998    ccq|b12-13-11|cm|db|en|feng|gnju|h0