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Book Cover
Lang Matl
Author Rao, Hayagreeva, 1959-

Title Market rebels : how activists make or break radical innovations / Hayagreeva Rao.

Imprint Princeton : Princeton University Press, c2009.


Location Call No. Status
 CCQ - Lusail Female Library  HM881    Available
 CCQ - Lusail Male Library  HM881    Available
Description xiii, 205 p. : ill. ; 22 cm.
Bibliography Includes bibliographical references (p. [181]-195) and index.
Contents From the invisible hand to joined hands -- "You can't get people to sit on an explosion!" : the cultural acceptance of the car in America -- Evange-ale-ists and the renaissance of microbrewing -- The French revolution : collective action and the
Subject Social movements.
Social action.
Social change.
Capitalism -- Social aspects.
ISBN 9780691134567 (hardcover : alk. paper)
0691134561 (hardcover : alk. paper)