LEADER 00000    a2200373 a 4500 
001    1566885x 
003    OCoLC 
008    090625s2009    enkab    b    001 0 eng   
010    2010292769 
020    9780745644943 (hbk.) 
020    0745644945 (hbk.) 
020    0745644953 (pbk.) 
020    9780745644950 (pbk.) 
040    UKM|cUKM|dDLC|dYDXCP|dBTCTA|dCDX|dBWX|dHF9|dSINLB|dC#P
       |dDEBBG|dNLGGC|dLHU 
049    |lkt 
050 00 P90|b.B695 2009 
100 1  Briggs, Asa,|d1921- 
245 12 A social history of the media :|bfrom Gutenberg to the 
       Internet /|cAsa Briggs and Peter Burke. 
250    3rd ed. 
260    Cambridge :|bPolity,|cc2009. 
300    viii, 346 p. :|bill., map ;|c25 cm. 
500    Previous ed.: 2005. 
504    Includes bibliographical references and index. 
505 0  Printing in its Contexts -- The Media and the Public 
       Sphere in Early Modern Europe -- Technologies and 
       Revolutions -- New Processes and Patterns -- Information, 
       Education, Entertainment -- Media Convergences -- In and 
       Out of Cyberspace 
520    This third edition has been thoroughly revised to bring 
       the text up to date with the very latest developments in 
       the field. Increased space is given to the exciting media 
       developments of the early 21st Century, including in 
       particular the rise o 
520    Avoiding technological determinism and rejecting 
       assumptions of straightforward evolutionary progress, this
       book brings out the rich and varied histories of 
       communication media. In an age of fast-paced media 
       developments, a thorough understandin 
650  0 Mass media|xHistory. 
650  0 Mass media|xSocial aspects. 
650  0 Mass media|xEconomic aspects. 
700 1  Burke, Peter,|d1937- 
907    .b1566885x|b10-06-15|c02-15-12 
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998    ccq|b02-15-12|cm|db|en|feng|genk|h0