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Book Cover
Lang Matl
Author Prahalad, C. K

Title The fortune at the bottom of the pyramid : eradicating poverty through profits / C.K. Prahalad

Imprint Upper Saddle River, N.J. : Wharton School Pub., c2010


Location Call No. Status
 CCQ - Lusail Female Library  HD2932    Available
 CCQ - Lusail Male Library  HD2932    Available
Edition Revised and updated 5th anniversary ed
Description xxii, 407 p. : ill., maps ; 24 cm. + 1 sound disc (digital : 4 3/4 in.)
Subject International business enterprises -- Social aspects -- Developing countries
Non-governmental organizations -- Developing countries
Poor -- Developing countries
Economic assistance -- Developing countries
Globalization -- Economic aspects -- Developing countries
ISBN 0137009275