LEADER 00000nam a2200277 a 4500 
001    15631382 
003    OCoLC 
008    100710s2010    sz            000 0 eng d 
020    9782940411283 (pbk) 
020    294041128X (pbk) 
040    NLGGC|efobidrtb|bdut|cNLGGC 
049    |lkt 
050 14 HF5415.1255|b.R673 2010 
100 1  Roscam Abbing, Erik. 
245 10 Brand-driven innovation :|bstrategics for development and 
       design /|cErik Roscam Abbing. 
260    Lausanne :|bAVA,|c2010. 
300    208 p. :|bill. ;|c30 cm. 
500    Required reading range ; module reader. 
504    Includes bibliographical references and index. 
650  0 Brand name products|xDesign. 
650  0 Branding (Marketing) 
650  0 Organizational change. 
907    .b15631382|b10-06-15|c12-08-11 
945    HF5415.1255|b.R673 2010|g0|i37522005519459|j0|on|p0.00|q-
       |r-|s-|t0|u0|v0|w0|x0|y.i14939216|z12-14-11|llsf 
945    HF5415.1255|b.R673 2010|g0|i37522005538434|j0|on|p0.00|q-
       |r-|s-|t0|u1|v0|w0|x0|y.i15084115|z03-28-12|llsf 
998    ccq|b12-08-11|cm|db|en|feng|gsz |h0