LEADER 00000cam a2200301 a 4500 
001    15606168 
005    20100713153840.0 
008    091001s2010    nyua     b    001 0 eng   
010    2009038974 
020    9780393069464 (hardcover) 
020    039306946X (hardcover) 
035    (OCoLC)ocn317919899 
040    DLC|cDLC|dBTCTA|dBKL|dYDXCP|dC#P|dUKM|dBWX|dBUR|dVP@|dCDX
       |dDLC 
050 00 HD58.6|b.S83 2010 
100 1  Subramanian, Guhan. 
245 10 Negotiauctions :|bnew dealmaking strategies for a 
       competitive marketplace /|cGuhan Subramanian. 
250    1st ed. 
260    New York :|bW.W. Norton & Co.,|cc2010. 
300    xviii, 236 p. :|bill. ;|c25 cm. 
504    Includes bibliographical references and index. 
505 0  Preparing to negotiate -- At the table -- When to auction,
       when to negotiate? -- Choosing the right kind of auction -
       - Playing the game as process taker -- The limits of 
       existing theory -- An introduction to negotiauctions -- 
       Setup moves -- Rear 
520    Today's increasingly competitive marketplace is filled 
       with business transactions that include elements of both 
       negotiations and auctions, yet the received wisdom on deal
       -making treats these two mechanisms separately. Leading 
       dealmaking scholar 
650  0 Negotiation in business. 
650  0 Auctions. 
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945    HD58.6|b.S83 2010|g0|i37522005507843|j0|on|p0.00|q-|r-|s-
       |t0|u1|v0|w0|x0|y.i15076568|z03-21-12|llsf 
998    ccq|b11-04-11|cm|db|en|feng|gnyu|h0