Title |
Baked-in : creating products and businesses that market themselves / Alex Bogusky & John Winsor. |
|
Imprint |
Chicago : Agate, c2009. |
|
CCQ - Lusail Female Library
|
HF5415.153 |
Available |
CCQ - Lusail Male Library
|
HF5415.153 |
Available |
Description |
152 p. : ill. ; 20 cm. |
Note |
"A B2 book." |
Summary |
"Advertising leaders Bogusky and Winsor discuss the latest trends in product innovation as the key to cutting-edge marketing"--Provided by publisher. |
Subject |
New products.
|
|
Advertising -- New products.
|
|
Marketing.
|
Added Author |
Winsor, John, 1959-
|
ISBN |
9781932841466 (hbk. : alk. paper) |
|
1932841466 (hbk. : alk. paper) |
|