Buying styles : simple lessons in selling the way your customer buys / Michael Wilkinson ; with Richard Smith, Tierah Chorba, and Lynn Sokler.
Imprint
New York : AMA/American Management Association, c2009.
Copies
Location
Call No.
Status
CCQ - Lusail Female Library
HF5438.25
Available
CCQ - Lusail Male Library
HF5438.25
Available
Description
viii, 150 p. : ill. ; 23 cm.
Bibliography
Includes bibliographical references.
Contents
Looking for solutions -- Identifying the behaviors we hate from customers -- Recognizing the four basic buying styles -- Selling to your boss -- Identifying the buying styles of others -- Comparing selling styles and buying styles -- Tailoring y