LEADER 00000cam a2200421 i 4500 
001    18143815 
005    20140522104841.0 
008    140508s2014    maua     b    001 0 eng d 
010      2013443256 
020    9781457628313 (paperback) 
020    1457628317 (paperback) 
035    (OCoLC)ocn842902907 
040    ZNT|beng|cZNT|erda|dOCLCQ|dYDXCP|dOMB|dOCLCF|dDLC 
042    lccopycat 
043    n-us--- 
050 00 P94.65.U6|bC36 2014 
100 1  Campbell, Richard,|d1949- 
100    Richard Campbell 
245 10 Media & culture :|bmass communication in a digital age /
       |cRichard Campbell, Miami University ;  Christopher R. 
       Martin, Bettina Fabos 
246 3  Media and culture 
246 30 Mass communication in a digital age 
250    Ninth edition. 
264  1 Boston :|bBedford/St. Martin's,|c[2014] 
264  4 |c©2014 
300    xxviii, 583, [70] pages :|billustrations (some color) ;
       |c28 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references and index. 
505 0  Mass communication: a critical approach : Culture and the 
       evolution of mass communication ; The development of media
       and their role in our society ; Surveying the cultural 
       landscape ; Critiquing media and culture -- Part 1. 
       Digital media and convergence : The Internet, digital 
       media, and media convergence : The development of the 
       Internet and the  Web ; The Web goes social ; Convergence 
       and mobile media ; The economics and issues of the 
       Internet ; The Internet and democracy -- Digital gaming 
       and the media playground : The development of digital 
       gaming ; The Internet transforms gaming ; The media 
       playground ; Trends and issues in digital gaming ; The 
       business of digital gaming ; Digital gaming, free speech, 
       and democracy -- Part 2. Sounds and images : Sound 
       recording and popular music : The development of sound 
       recording ; U.S. popular music and the formation of rock ;
       A changing industry: reformations in popular music ; The 
       business of sound recording ; Sound recording, free 
       expression, and democracy -- Popular radio and the origins
       of broadcasting : Early technology and the development of 
       radio ; The evolution of radio ; Radio reinvents itself ; 
       The sounds of commercial radio ; The economics of 
       broadcast radio ; Radio and the democracy of the airwaves 
       -- Television and cable: the power of visual culture : The
       origins and development of television ; The development of
       cable ; Technology and convergence change viewing habits ;
       Major programming trends ; Regulatory challenges to 
       television and cable ; The economics and ownership of 
       television and cable ; Television, cable, and democracy --
       Movies and the impact of images : Early technology and the
       evolution of movies ; The rise of the Hollywood studio 
       system ; The studio system's golden age ; The 
       transformation of the studio system ; The economics of the
       movie business ; Popular movies and democracy -- Part 3. 
       Words and pictures : Newspapers: the rise and decline of 
       modern journalism : The evolution of American newspapers ;
       Competing models of modern print journalism ; The business
       and ownership of newspapers ; Challenges facing newspapers
       today ; Newspapers and democracy -- Magazines in the age 
       of specialization : The early history of magazines ; The 
       development of modern American magazines ; The domination 
       of specialization -- The organization and economics of 
       magazines ; Magazines in a democratic society -- Books and
       the power of print : The history of books from papyrus to 
       paperbacks ; Modern publishing and the book industry ; 
       Trends and issues in book publishing ; The organization 
       and ownership of the book industry ; Books and the future 
       of democracy -- 
505 0  Part 4. The business of mass media : Advertising and 
       commercial culture : Early developments in American 
       advertising ; The shape of U.S. advertising today ; 
       Persuasive techniques in contemporary advertising ; 
       Commercial speech and regulating advertising ; Advertising,
       politics, and democracy -- Public relations and framing 
       the message : Early developments in public relations ; The
       practice of public relations ; Tensions between public 
       relations and the press ; Public relations and democracy -
       - Media economics and the global marketplace : Analyzing 
       the media economy ; The transition to an information 
       economy ; Specialization, global markets, and convergence 
       ; Social issues in media economics ; The media marketplace
       and democracy -- Part 5. Democratic expression and the 
       mass media : The culture of journalism: values, ethics, 
       and democracy : Modern journalism in the information age ;
       Ethics and the news media ; Reporting rituals and the 
       legacy of print journalism ; Journalism in the age of TV 
       and the Internet ; Alternative models: public journalism 
       and "fake" news ; Democracy and reimaging journalism's 
       role -- Media effects and cultural approaches to research 
       : Early media research methods ; Research on media effects
       ; Cultural approaches to media research ; Media research 
       and democracy -- Legal controls and freedom of expression 
       : The origins of free expression and a free press ; Film 
       and the First Amendment ; Expression  in the media: print,
       broadcast, and online ; The First Amendment and democracy 
       -- Extended case study: Our digital wold and the self-
       invasion of privacy : Step 1. Description ; Step 2. 
       Analysis ; Step 3. Interpretation ; Step 4. Evaluation ; 
       Step 5. Engagement -- Glossary. 
650  0 Mass media and culture|zUnited States. 
650  0 Popular culture|zUnited States. 
650    culture 
650    communication 
650    Mass communication 
700 1  Martin, Christopher R. 
700 1  Fabos, Bettina.