LEADER 00000pam 2200289 i 4500 001 on9781292092485 003 StDuBDS 005 20150417141555.0 008 150413t20162016enka b 001 0 eng d 020 9781292092485 (paperback) 020 9780273786993 040 StDuBDS|beng|cStDuBDS|erda|dUK-RwCLS 050 4 HF5415|b.K636 2014 100 1 Kotler, Philip 245 10 Principles of marketing /|cPhilip Kotler, Gary Armstrong. 250 Sixteenth edition. 250 Global edition. 264 1 Harlow, Essex, England :|bPearson,|c[2016] 264 4 |c©2016. 300 716 pages :|billustrations ;|c28 cm. 336 text|2rdacontent. 500 Previous edition: 2013. 504 Includes bibliographical references and index. 650 0 Marketing. 700 1 Armstrong, Gary|q(Gary M.),|eauthor.
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