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Book Cover
Lang Matl
Author Russell, Edward.

Title The fundamentals of marketing / Edward Russell.

Imprint Lausanne : AVA Academia ; La Vergne, TN : Distributed in the USA & Canada by Ingram Publisher Services, c2010.

Copies

Location Call No. Status
 CCQ - Lusail Female Library  HF5415.13    Available
 CCQ - Lusail Male Library  HF5415.13    Available
Description 191 p. : ill. (chiefly col.) ; 23 cm.
Series AVA fundamentals
AVA fundamentals.
Bibliography Includes bibliographical references.
Subject Marketing -- Management.
Communication in marketing.
ISBN 9782940373727
2940373728 (pbk)